Clariba holds the SAP Strategy Management Expert Session in Muscat on November 26

The second edition of our SAP® Strategy Management (SSM) Expert Session took place in Muscat, Sultanate of Oman on November 26. It brought together SSM senior executives from SAP, SSM experts from Clariba, strategy execution experts from The Palladium Group and a range of companies from the Muscat area. Mohamed El Aref

Luca Spinelli










Marc Haberland — Clariba’s managing director — opened the event with his views on the importance of strategy for a company. Mohamed El Aref from The Palladium Group shared with attendants the challenges of executing strategy and how companies can overcome them. Luca Spinelli from Clariba introduced SAP Strategy Management, an SAP tool that helps organizations to monitor their strategy execution. Following Luca, Raed Abdallah, a senior enterprise performance management consultant from SAP involved in the development of the newest SSM release, spoke about where SAP is taking its strategy management solution and demonstrated important new features, such as the new available Arabic version of SSM.

In order to give attendants a taste of what a thought-out strategy planning and execution process  — aligned with the proper technology — can do for a company, Buthaina Al Kuwari, IT manager of QAFAC took the stage. She explained QAFAC’s journey from taking their strategy management from Microsoft® Excel® sheets to a professional, centralized solution that is now giving them the KPI and strategic objectives visibility they need to achieve their goals. To learn more about QAFAC’s experience with SSM, read their success story.

Raed Abdallah

Sergi Marin







Sergi Marin — SSM expert in Clariba — closed the presentations walking the audience through how Clariba engages with customers like QAFAC and applies their unparalleled SSM expertise to deliver an optimal solution that fits in with customers’ needs.

The event finished with a lunch where attendants were able to meet the experts for 1 to 1 discussions.